Kevin Hart’s Gran Coramino Tequila Expands Portfolio With A New ‘Blanco’

Kevin Hart is giving his Gran Coramino tequila lineup a new addition. The comedian and entrepreneur's premium spirits brand has officially introduced Gran Coramino Blanco, marking its first unaged tequila expression and the fourth release in its growing portfolio.

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Launched nationwide on October 21, the new Blanco is crafted from three ingredients: 100% Blue Weber agave, deep well water sourced from Jalisco, Mexico, and the brand's proprietary yeast.

The production process includes slow-cooking the agave in traditional brick ovens for 36 to 40 hours, followed by fermentation and double distillation in copper pot stills. Unlike the brand's aged expressions, Blanco is left completely unaged, allowing the natural characteristics of the agave to take center stage.

According to the brand, the flavor profile features cooked agave, light citrus, subtle black pepper, and floral notes, with a clean finish.

A Growing Spirits Portfolio

Gran Coramino was founded by Kevin Hart and Juan Domingo Beckmann, an 11th-generation tequila producer whose family has more than 250 years of tequila-making experience.

The new release joins the brand's existing Cristalino, Reposado, and Añejo expressions. While Cristalino is aged before being charcoal-filtered for clarity, the Blanco is entirely unaged, offering a different approach to the brand's tequila lineup.

The expansion also represents a strategic move into the Blanco category, the largest segment of the tequila market.

Gran Coramino Blanco is available nationwide in 750ml bottles with a suggested retail price of $34.99 and 375ml bottles priced at $18.99.

For Hart, the latest release adds another chapter to his growing entrepreneurial portfolio, bringing his entertainment career and business ventures together through a brand built around craftsmanship and expansion.